My February read: If You’re in a Dogfight, Become a Cat! Columbia Business Growth Publishing I wanted to throw this book out the window after reading page 144! I always feel like if a book has one big “ah-ha” moment, it’s great. This one has a TON. But, on page 144, the “ah-ha” for me was an “uh-oh,” and, yep, I wanted to toss the book out of the nearest window. Not because the book wasn’t right, but because it brought up a tough question for me. So what caused this strong reaction? If You’re in a Dogfight talks about […]
Archives for February 2018
Customer Success Snapshot: Becky Miksic
Meet Becky Miksic, OTR/L, T-LNP, T-TET, CHt., End Picky Eating The Challenge: Developing a signature talk that closed new customers, but didn’t feel “salesy.” A powerful signature talk is vital to your business. In The Art of Impact, I discuss how a great signature talk can change hearts and minds and turn listeners into highly engaged audience members—and even customers. Becky Miksic, pediatric occupational therapist and CEO of End Picky Eating, came to me to help plan a presentation to a local school to help parents cope with their children’s eating issues. This was an amazing opportunity to get in […]


