As part of my Membership Site Magic course, I’ve been doing a lot of small workshops and I’ve noticed one trend cropping up over and over again. And you know what? It’s literally KILLING the businesses that my clients are trying to run. (And it’s killing me to watch people do this to themselves.)
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5 Tips to Boost Your Membership Site “Stick”
To be an effective membership site creator today, you need to be more than just a content provider—you need to be a teacherpreneur. Because to make sure your customers stick with your content for the long-term, you have to act as creator, coach, advocate AND mentor.
The 7 Worst Mistakes You Can Make with Your Content Strategy
A staggering amount of content is published and consumed every day on the Internet: 1,400 new blogs are posted, 2,460,000 new Facebook posts are created and 48,000 Apple apps are downloaded every single day. And that’s just a sampling of what’s out there! With all of this content noise, how do you break through? How do you get your audience’s attention when, for example, 55% of people who click on an article spend less than 15 seconds reading it? In this Slideshare, I’ll show you exactly how to get your content the attention it deserves by avoiding these 7 critical […]
What You Need to “Wow” Your Audience with Your Signature Talk
Procrastination can be a killer when it keeps us from moving forward and making true progress. But every now and then, procrastination can set the scene for a "happy accident" that sparks something new. That happened to me the day I took a step away from my to-do list to check in on my youngest son, Ben, who had a report due on a famous Californian for his 4th grade open house. He wanted to focus on one of the greatest football players of all time (that’s my boy!)—but first he had to convince his teacher to let him pick […]