As you may know, I’ve been producing a course on Coach John Wooden’s Pyramid of Success for SUCCESS magazine. This week, I’m going to make it personal. 🙂 I’m going to introduce you to the Pyramid and use it to share my biggest weakness (!) and my biggest strength.
When it comes to taking care of your customers, it all starts with expectations: What level of service do they anticipate? Because as we all know, customer service can make your business: —Customers who encounter positive social customer care experiences are nearly 3 times more likely to recommend a brand, according to the joint Nielsen-McKinsey venture NM Incite. —Three out of four consumers have spent more with a business due to a history of good customer service, according to Ebiquity research.
Legendary talk show host Jack Paar once said: “Don’t do interviews.” “Interviews are boring,” Paar would say. “Make it a conversation.” Whether you are using interviews as part of your product or course or you have a podcast or serve as a producer for a third-party project, you never want to feel like your interview is stilted or forced—you want it to flow like you are talking to an old friend.
According to Bloomberg, 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. I want you to be the two out of the 10 that succeed. So today I’ve got the five biggest problems—with SOLUTIONS
Discover how to create impactful content that builds your brand, grows your business and makes a difference
