Mike Koenigs and I just released the November issue of the Product Creator Newsletter and I wanted to share our most recent content with you:
Content Marketing
2 Traffic Strategies You Probably Haven’t Tried but Should . . .
Mike Koenigs and I just released the latest issue of the Product Creator Newsletter and I wanted to make sure you saw it:
Going Upstream in Your Business with This 1 Strategy
There’s something deeply satisfying about passing on a beloved book to the next generation, whether to your children, a niece or a nephew or simply a younger friend. To know that one of my favorites is being cherished all over again really makes me feel all warm inside. 🙂 One of those books I was so pleased to pass on is Madeleine L’Engle’s A Wrinkle in Time, which holds a special place in my heart—as well as my sons’—for its originality and courage. But did you know that this Newbery Medal winner was rejected more than 25 times? And that […]
Your Content, Product and Marketing Plans Made (Much!) Simpler
I love statistics, and I came across a really interesting one this week when I was browsing the Harvard Business Review. A Corporate Executive Board study recently asked the question, “What makes consumers more likely to follow through?” In other words, what makes a product or a business “sticky”—likely to be used, loved and passed along? The answer? Simplicity.