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My Blog

Product Creation

The 3×3 Format

To get what you want in this business, you have to keep your eye out for the fastest path to results. If you’re not churning out small chunks of quality content on an ongoing basis, you’re likely not keeping up with your competition. So how do you create short bits of content that add maximum value to your clients in the minimum amount of time?

3 Keys to Impact

If I had only one opportunity to share the most important thing I’ve learned in my life about creating content that connects deeply with your audience, this is what I would tell you. It came to me from the person who’s had the most influence on my philosophy as a teacher, parent, business person and just about every other major role in my life.

Taking Content to Profits Interview

If you haven’t already, I invite you to listen to my interview with Marie Pijanowski on Blog Talk Radio. Marie and I discussed how to take your ideas to market and turn them into profitable products.

The #1 Factor That Determines Your Success

Your product or service can be the best in its industry but still not have the impact you desire – both in terms of making money and making a difference. I was blind to the importance of this factor (and the sequence in which it needs to happen) for the first decade of my career. I don’t want the same to happen to you!