I know you’re busy. So when I had an “aha” moment that made my marketing strategy a ton easier—and more effective—I just knew I had to share it with you. It’s a super simple idea, but it made me change my entire approach so I could narrow my focus and create simple marketing funnels that have a much bigger payoff for my audience.
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Customer Success Snapshot: Winnie Anderson
Meet Winnie Anderson, Coach, Author, Broadcaster and Host of The Courageous Entrepreneur Podcast The Challenge: “We all have trauma. Life is trauma. We hear ‘no’ so many times, we get fearful to take action,” says Winnie Anderson, dynamic coach, author, broadcaster and host of The Courageous Entrepreneur podcast.” “I could go on for days about the problems and the challenges that I had before I got involved with working with Pam,” Winnie explained. “Most of them were self-induced. I would grab every bright shiny object that came along. I had no focus, no confidence and I didn’t understand the value […]
Must Share This: My February Read
My February read: If You’re in a Dogfight, Become a Cat! Columbia Business Growth Publishing I wanted to throw this book out the window after reading page 144! I always feel like if a book has one big “ah-ha” moment, it’s great. This one has a TON. But, on page 144, the “ah-ha” for me was an “uh-oh,” and, yep, I wanted to toss the book out of the nearest window. Not because the book wasn’t right, but because it brought up a tough question for me. So what caused this strong reaction? If You’re in a Dogfight talks about […]
Customer Success Snapshot: Becky Miksic
Meet Becky Miksic, OTR/L, T-LNP, T-TET, CHt., End Picky Eating The Challenge: Developing a signature talk that closed new customers, but didn’t feel “salesy.” A powerful signature talk is vital to your business. In The Art of Impact, I discuss how a great signature talk can change hearts and minds and turn listeners into highly engaged audience members—and even customers. Becky Miksic, pediatric occupational therapist and CEO of End Picky Eating, came to me to help plan a presentation to a local school to help parents cope with their children’s eating issues. This was an amazing opportunity to get in […]