When it comes to questions, are you using the Force or giving into the Dark Side? In other words: Are questions taking your marketing to the next level, or jeopardizing your sales? Today we have a two-for-one: 5 ways to harness the amazing power of questions, and then we switch gears to talk about the 5 areas where questions can kill your sales.
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How I Became a Content Producing Machine
I hear this one comment all of the time when it comes to producing quality content: “I don’t have the time.” Well, this week I have the answer—the steps to creating quality content efficiently and consistently.
My Old-Fashioned (and Effective!) Tip for Creating Customers for Life
What I have for you this week, might be one of the most old-fashioned things I’ve recommended. In fact, my kids would probably roll their eyes at me. But in terms of creating customers for life who come back to you over and over to invest in every product you produce, IT WORKS. I’ll show you what it is in my new video:
What You Need to “Wow” Your Audience with Your Signature Talk
Procrastination can be a killer when it keeps us from moving forward and making true progress. But every now and then, procrastination can set the scene for a "happy accident" that sparks something new. That happened to me the day I took a step away from my to-do list to check in on my youngest son, Ben, who had a report due on a famous Californian for his 4th grade open house. He wanted to focus on one of the greatest football players of all time (that’s my boy!)—but first he had to convince his teacher to let him pick […]