When it comes to questions, are you using the Force or giving into the Dark Side? In other words: Are questions taking your marketing to the next level, or jeopardizing your sales? Today we have a two-for-one: 5 ways to harness the amazing power of questions, and then we switch gears to talk about the 5 areas where questions can kill your sales.
Sales
5 Ways to Perfect Your Message and Make a Deeper Connection with Your Customers
You never forget your first time. Speaking, that is. 🙂 It happened like this: Tony Robbins turned to me the night before a big event and said, “Pam, you know this content inside and out. You’re on tomorrow to teach it.” How would you feel? I was nervous beyond belief! And although I did know the content and I delivered a good talk, I wish I knew then what I know now.
7 Conversion Hacks to Get Results Now
It happens every time: When I’m fresh from an event—even my own!—I leave absolutely pulsating with ideas, tips and tools. This past weekend’s Make Market Launch IT LIVE! event was no exception. In this case of today’s blog, I got inspired by one of our attendees who joined Mike Koenigs and me on stage for one of our Hot Seat coaching segments. He said he was doing well in his business but was looking for some tweaks that would improve his sales. I thought it was a really smart request, so I wanted to sit down and quickly record my […]
The 10 Musts and Misses of Product Marketing with Special Guest, Casey Stanton
In school, I was a total bookworm. I always loved walking through the Brown University library, perusing the shelves and breathing in the smell of old books. I know: geek alert. 🙂 I tried out life as an academic after college by taking a position in a sleep research lab, but it was the business world—and the entrepreneurial life—that really inspired me. However, even though I’ve left those academic pursuits behind, I still consider myself a student and I’m committed to learning new concepts and strategies as often as I can. That’s why I’m so excited to welcome a special […]